President - Desiree Logsdon
With over 34 years in the foodservice industry, Desiree Logsdon is skilled at translating her considerable expertise into tangible benefits for the beverage equipment customers of the Bunn-O-Matic Corporation. As Vice President of Marketing, Desiree is charged with developing and executing the company’s marketing strategies and is responsible for association relations and corporate responsibility. She also supports trade show participation, customer relations, and community outreach.
Desiree is an active member of the Women’s Foodservice Forum, the International Women’s Coffee Alliance, the National Association of Convenience Store Supplier Board and the Specialty Coffee Association Exhibitor Advisory Committee.
Vice President - Phyllis Johnson
Phyllis serves as President and Co-Founder of BD Imports, a socially responsible company focused on importing specialty grade coffees for some of the most discerning coffee roasters in America. Her company is the exclusive owner of the Evolution™ brand of specialty coffees and CANO™ brand, the first Fair Trade™ certified Ready-to-Drink coffee beverage. Since 1999 her company has been involved in projects to help promote sustainability and bring about awareness to farmers in various countries. BD Imports is known to give a start to African women and small businesses engaged in the production and trade of coffee.
Phyllis often speaks on the topic of gender and sustainability as it relates to coffee. She served as a board member for the Specialty Coffee Association of America 2006-2008, and was Sustainability Committee chairperson. The initiatives of the committee were framed around the United Nations Millennium Development Goals.
She served as a board member for Ecafe Foundation, an organization that established an on-line coffee auction for Ethiopian farmers and is involved in various trade organizations and serves her local community well. She has served as a Coffee Quality Institute (CQI) Coffee Corps® volunteer in Kenya.
Phyllis was selected to participate in the Women Leadership Development Program in Costa Rica from 2005-2006. She is a member of the International Women in Coffee Alliance (IWCA) where she is co-chair of the Chapter Formation Committee / Africa Chapter Development. Phyllis led the committee and organization to host its first African women in coffee workshop in Kampala Uganda, November 2009. She routinely speaks at coffee conferences for the Specialty Coffee Association of America, Specialty Coffee Association of Japan, Coffee Congress in Guatemala, National Coffee Association and conferences in African countries. In December 2009, Phyllis was invited to offer her perspective on women in trade at the Joint Advisory Committee Meetings at the United Nations of Geneva Switzerland.
Vice President - Mery Santos
Mery has more than 20 years of international marketing and sales experience, with an emphasis in food, beverages and agriculture. Mery has been involved in many important aspects of managing successful businesses. Her first trip to a coffee-producing country was in 2000, while working for the Bunn-O-Matic Corporation as part of the International Sales team.
At that time, she found one of her many passions in life: the World of Coffee. Since then, she has participated in many international events such as the 2010 International Coffee Conference in Guatemala, the 2010 National Coffee Association Conference and the 2010 Specialty Coffee Association of America Conference. In addition, she volunteered for a coffee consulting project with the USAID, “Farmer to Farmer” program in Guatemala (2007) and was keynote speaker at the “Agritrade- Guatemala ” conference in 2008.
She is an active member of the SCAA (Specialty Coffee Association of America), volunteering for the Professional Development Committee. Her background includes merchandising, brand identification, customization of beverage programs, forecasting-inventory management, as well as international banking and logistics. She has visited and worked with many coffee-producing countries in Central and South America.
Mery speaks fluent Spanish and is working to become fluent in Portuguese. She was educated at the University of Missouri – Columbia with a bachelor’s degree in Business Administration and a minor in Production Management.
Treasurer - Sharon Riechers
Director of Governance, Risk & Compliance for Bunn-O-Matic Corporation in Springfield Responsible for internal financial, IT, and operational audits and special projects, business recovery planning, IT security.
Certified Public Accountant
Certified Global Management Accountant
Certified Information Systems Auditor
Bachelor's Degree from Missouri State University with double major in Accounting and Operations Management
Master's of Business Administration from the University of Illinois
Began career in public accounting with KPMG Peat Marwick; worked as an auditor there for seven years before moving into the private sector; been with BUNN for 19 years.
Professional memberships: American Institute of Certified Public Accountants, Illinois Society of Certified Pubic Accountants, Information Systems Audit & Control Society, American Production and Inventory Control Society, Illinois Women in Leadership, International Women's Coffee Alliance
Secretary - Shannon Craige
Shannon has more than 12 years of experience in the office coffee service, vending and food service industry. It was not until a few years ago that Shannon realized that her true passion was coffee and everything about it. Shannon has been involved with every aspect of the office coffee service industry from customer service to management. It is Shannon’s passion to not only find the perfect coffee match for her clients but also to educate them on where their coffee comes from and understand the work behind the roasted bean. Shannon has helped Carolina Vending’s Office Coffee Service division grow larger than the companies vending division over the last three years. Shannon’s passion for coffee has allowed her many travel opportunities to the coffee growing regions of Central and South America. Along with a passion for coffee she also has a passion for travel and experiencing different cultures. Shannon has also chaired the IWCA Events Committee.
Shannon’s other interests include volunteering with the Wake County SPCA, InterAct of Wake County and singing with a professional choir in the Raleigh-Durham area. Shannon is also a classically trained vocalist and studied at Westminster Choir College in Princeton, New Jersey. Shannon loves to spend time with her family and dog Sasha.
Membership Chair - Mansi Chokshi
Mansi has over 10 years of experience in sales and marketing. She first worked with an aggressive small business whose focus was on media storage and gaming accessories. The job was great to learn the basic foundations of sales and marketing and she gained ample opportunities to expand her knowledge.
While working for a private company a great experience, Mansi knew that she always wanted to work within the non-profit sector. Fortunately, she was hired by the Specialty Coffee Association of America (SCAA) and that’s where she figured out what she loves to do- help people. As the Director of Membership, Mansi manages the membership strategy and benefits for SCAA, Roasters Guild and Barista Guild of America and is constantly looking for ways to enhance the member experience through value added benefits. Mansi also serves as the Sr. Staff Lead to the Sustainability Council who is comprised of members from within the specialty coffee community who meet, discuss and provide solutions for issues and topics in coffee and sustainability.
Mansi started volunteering for IWCA in 2009 and has seen the organization grow tremendously over the last few years. As a new Board Member, she’s excited to see the possibilities ahead.
Strategic Alliances Chair - Jennifer R. Gallegos
Jennifer R. Gallegos has 20 years sales and marketing experience ranging from Fortune 50 brands, start-ups and non-profits. Currently, she is the Director of Business Development for Coffee at Fair Trade USA. Fair Trade USA is the leading independent, third party certifier of Fair Trade products in the United States. She leads the coffee team in expanding their partner network, while working with current partners to develop new programs, promotions, and products. She also works on improving processes, enhancing education and consumer outreach efforts, and communications. Her ultimate goal is to make Fair Trade Certified™ products an integral part of every successful retail and foodservice coffee program and deliver the greatest impact back to coffee farmers around the world.
Most recently, Jennifer served as Vice President of Sales with Coffee Bean International, which is headquartered in Portland. Her responsibilities included strategic sales planning and developing private brand business partnerships with national chains. She was heavily involved in product and program development, marketing, process improvement, outbound communication, category management, and financial assessments. Under Jennifer’s eight years of sales leadership, Coffee Bean became one of the country’s leading specialty coffee roasters.
She started her career with PepsiCo and held successive lead positions in channel management, account management and brand management on the prestigious joint venture teams forged by Lipton® and Starbucks®. It was while working on the latter, where her love for coffee started.
Jennifer has a BSc. in Communications from Colorado State University. She is the chair for the IWCA (International Women’s Coffee Alliance) Membership committee, sits on the IWCA Events Committee and the Events Committee for her local Boys & Girls Clubs. She also volunteers extensively with her local Latino Chamber of Commerce and University. She is an avid supporter of ASPCA, WSPA, and Best Friends Animal Society. She lives in Southern Colorado with her husband Brett and dogs Doka and Dehlila.